- admin@dgsolcreativemarketing.us
- Faisalabad Pakistan
Paid advertising works when every part is aligned: the audience, the message, the landing page and the tracking. We manage Google Ads, Meta and LinkedIn campaigns end to end, inside accounts you own, so your budget buys customers rather than traffic.
Pay-per-click advertising is buying placement in front of people who are searching for or match the profile of your customers, on Google, Meta, LinkedIn and other platforms, and paying only when they click. It is the fastest marketing lever there is: a well-built campaign can produce enquiries within days of launch.
It is also the easiest to waste. Broad keywords, weak negatives, ads that send people to a homepage, and conversions that were never tracked properly all drain budget quietly. The difference between PPC that pays and PPC that burns is almost never the platform; it is the structure, the landing page and whether anyone is watching the numbers weekly.
Keyword and competitor research from Optilinko feeds campaign structure, so paid and organic target the same intent. Where organic already ranks, we avoid paying twice; where it does not, paid fills the gap while SEO catches up.
Search, Performance Max and Shopping campaigns with tight keyword, match-type and negative control.
Audience-led campaigns for awareness, lead generation and retargeting, with creative built for each platform.
Headline, description and visual variations produced in-house and tested continuously, never one ad left running for months.
Pages built in Elementor to match each campaign’s offer, so the click has somewhere to convert.
Every lead and sale attributed correctly, and offline conversions imported where they matter, before spend scales.
Bids, budgets, audiences, search terms and creative adjusted every week against cost per lead and return on ad spend.
Different intent, different jobs. Here is how we split budgets.
Google search reaches people actively looking for what you sell. Highest intent, highest cost per click, fastest to qualified leads. Right for services and products people already search for.
Meta and LinkedIn reach people by who they are, not what they searched. Cheaper reach, more creative-dependent, excellent for retargeting visitors who did not convert. Right for new offers and B2B targeting.
The usual answer. Search captures active demand; social retargets everyone who visited and warms new audiences. One team, one budget, one set of numbers.
Campaigns can generate leads within days, which is why they are also where budgets quietly leak. Tight structure, honest tracking, purpose-built landing pages and weekly attention keep the money working, and you can see all of it in a dashboard you own.
Review existing accounts, tracking and landing pages within 48 hours, or build the plan from scratch.
Campaign structure, audiences, creative and landing pages set up with clean conversion tracking before launch.
Controlled launch with daily checks and early optimisation as the first data arrives.
Budget shifts to the winners; new creative and audiences tested every month; results reviewed with you.
Lift the conversion rate on the pages your ads send people to.
PPC, or pay-per-click, is paid advertising on platforms like Google, Meta and LinkedIn where you pay when someone clicks your ad. Managed well, it reaches people searching for or matching your customers and produces leads within days.
You do. We work inside your accounts so you keep full history, data and control if you ever move on.
Search campaigns can produce leads within days of launch. Optimising cost per lead to a sustainable level usually takes a few weeks of data.
Management is quoted by channels and scope after your free ad account audit, and is charged separately from your ad budget so there is no incentive to overspend. PPC is included in our agency plans, which start from $1,500 per month.
No fixed minimum, but campaigns need enough spend to gather data and learn. We recommend a budget for your market during the audit and will tell you honestly if a figure is too small to work.
Yes. Pages built to match each campaign are part of the service, because sending paid traffic to a generic homepage is the most common reason campaigns fail.
It depends on your margins and customer value, which is why we agree the target with you before launch rather than quoting an industry average. The audit includes a realistic estimate for your market.
Your free audit reviews your ad accounts, tracking and landing pages, shows where budget is being lost, and recommends a channel split, delivered within 48 hours.
